Understanding Digital Marketing: Native Advertising

Explore native advertising techniques and learn how to create ads that users appreciate while promoting your brand effectively.

Instructor

Learning Everest

Course Overview

A lot of social media sites will use ‘in feed’ native ads that you can only spot by the text ‘sponsored’ or ‘recommended’ somewhere above or below the post or profile.

Blogs and websites will often put content recommendations below an article you’ve just read.

With native ads provides advertisers can be sure that users enjoy the format in which the ad will be presented.

This course on Native Advertising will help you learn more about this type of marketing and how you can choose the right advertising platform.

Unique Features of the Course

Interactive Course
Knowledge Check(s)
Quiz

Table to Content

Introduction to Native Advertising
Types of Native Ads
Choosing the Right Native Advertising Platform
The Future of Native Advertising
Quiz

Intended audience

This course is intended for undergraduate and postgraduate students as well as working professionals from all streams/departments/functions.

Who is this course intended for?

This course is intended for undergraduate and postgraduate students as well as working professionals from all streams/departments/functions.

How do I access this course?

You will first have to purchase the course and create an account by registering on the platform. Then log in with your registered email and access the course.

Do I need any prior knowledge or prerequisites for this course?

Basic knowledge of the subject is recommended, but not required.

What infrastructure will I need?

You will need a computer/ laptop/mobile device with stable internet access to access this course. The use of headphones is recommended.

Is there a certificate upon completion?

Yes, a certificate of completion is provided once you successfully finish all modules and assessments.

Is there a deadline to complete this course?

The course is self-paced, but we recommend completing it within 15 days for the best experience.

Can I access the course on mobile devices?

Yes, our platform is mobile-friendly and can be accessed via all devices, including smartphones and tablets.

How can I provide feedback on the course?

We welcome your feedback! You can provide it through the course platform or by contacting our support team.