A Guide to Brand Identity and Strategy
Learn to craft a powerful brand identity that sets you apart and positions your brand for market success.
- Description
- FAQ
Course Overview
A business’s brand is more than a logo and color scheme. It’s also the personality, the story, and the way the brand makes people feel. No wonder then that a brand is almost as hard to define as it is to create.
Not to worry. This course can help. You’ll get practical definitions and advice on crafting a brand story, showing your best side, establishing your market position, and telling people exactly who you are and who you’re for.
Unique Features of the Course
- Interactive Course
- Scenario(s)
- Video(s)
- Knowledge Check(s)
- Quiz
Table to Content
- What Is a Brand and Why Is Branding Important?
- How to Tell a Compelling Brand Story
- Visual Brand Design Essentials
- Developing Your Brand Personality
- A Guide to Brand Positioning and Messaging
- Considerations and Strategy for Rebranding
- Summary
- Quiz
Intended audience
This course is intended for undergraduate and postgraduate students as well as working professionals from all streams/departments/functions.
Who is this course intended for?
This course is intended for undergraduate and postgraduate students as well as working professionals from all streams/departments/functions.
How do I access this course?
You will first have to purchase the course and create an account by registering on the platform. Then log in with your registered email and access the course.
Do I need any prior knowledge or prerequisites for this course?
Basic knowledge of the subject is recommended, but not required.
What infrastructure will I need?
You will need a computer/ laptop/mobile device with stable internet access to access this course. The use of headphones is recommended.
Is there a certificate upon completion?
Yes, a certificate of completion is provided once you successfully finish all modules and assessments.
Is there a deadline to complete this course?
The course is self-paced, but we recommend completing it within 15 days for the best experience.
Can I access the course on mobile devices?
Yes, our platform is mobile-friendly and can be accessed via all devices, including smartphones and tablets.
How can I provide feedback on the course?
We welcome your feedback! You can provide it through the course platform or by contacting our support team.
How do I contact technical support during my course?
For technical support, please email contact@learningeverest.com, 10:00 am – 7:00 pm IST Monday – Friday. We are ready to help!
Can I put my Online Course(s) toward a professional certificate or degree program?
Online Courses are intended to deepen your knowledge of a particular field, but cannot be formally applied as credits to other institutions.
Who should I contact if I have additional questions?
You can contact the Learning Everest Team at contact@learningeverest.com
Can I get a refund if I am unable to attend my Online Course?
We do not offer refunds for eLearning courses.
Course available for 365 days
Course details
Duration
1 hour 30 minutes
Level
Beginner
Certificate of Completion
One year access
Access on Laptop, Desktop, Mobile and Tablets
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